Westbrook appoints Phil Cliff as Operations Director

London April 12th

Westbrook today announces that Phil Cliff joins the senior leadership team as Operations Director with effect from 1st May 2018.

Phil joins Westbrook International Ltd with 30+ year’s operational experience in the Banking and Finance sector.

Previous roles include Retail Transformation Director NatWest, Head of UK Mortgages and Loans, Santander UK and most recently, Group Customer Services Director Lloyds Banking Group, where Phil was also accountable for Telephony Transformation and Fraud Operations.

Phil has led many large and complex transformation programmes and brings a highly complementary skill set as Operations Director particularly in relation to digital transformation which fits the Salesforce Professional Services environment perfectly. Building teams to support transformation and growth is at the heart of Phil’s experience. Phil will report directly to Board Executive Director & COO Ged Thompson.

Ambrose McGinn Westbrook CEO said:

“Phil’s unique combination of commercial management, business transformation and operations experience in complex businesses, coupled with his proven ability in creating and leading high performing teams make him ideally suited to Westbrook at this time.

Ged and I look forward to working with Phil to drive forward our operational capability in a fast growing market for Salesforce Services.”


Commenting on his appointment Phil Cliff said:

“I am really excited by this opportunity to bring my transformational and  programme skills to Westbrook.

They have been experiencing huge growth and my role will be to drive and deliver that capability enhancement to meet significant client demand.”


To download a copy of this announcement please click here.


About Westbrook International Ltd:
Westbrook is a Platinum Consulting Partner to Salesforce.com, the Customer Success Platform and world’s #1 CRM company. Salesforce Ventures is an investor in Westbrook International Ltd. with an active seat on the board.

Westbrook has more than 12 years of experience delivering projects to over 400 clients including GE, Daily Mail, Fidelity and IBA. Westbrook is a #1 winning company in Megabuytes 2017 Emerging Stars Awards.

For information visit westbrook.co.uk or call Ambrose McGinn CEO on +447901 005100

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