How Salesforce Technology Helped the Royal Pharmaceutical Society Engage More Closely with its Global Membership Base

The Royal Pharmaceutical Society uses Salesforce technology adapted by Westbrook to automate processes, allowing it to engage with its global membership base, build a stronger community and drive greater renewals.
How well do you KNOW your members?

In an increasingly digital world, understanding the needs and values of members is essential for any membership organisation to thrive. We examine the importance of developing a relationship with members in creative and engaging ways, while leveraging the power of Salesforce technology to gain insight into members’ engagement and preferences.